An independent Google Ads specialist based in Delhi — running search, call and lead-generation campaigns for local businesses. You deal with the person managing your account, not an account manager.
Bajaj Enterprises is my own printing business in Delhi. I have managed its Google Ads myself since January 2022.
Running ads for a Delhi audience is not the same as running them for a national one.
Delhi traffic means a customer 12km away may be 50 minutes away. I set radius and locality targeting around how people actually travel, not around a flat kilometre count.
English-only campaigns compete in a crowded auction. Hindi and Hinglish variants usually win cheaper clicks for local services, which matters most on small budgets.
For most Delhi businesses the valuable action is a phone call or a direction request, not a form fill. I track those as real conversions so bidding optimises toward them.
Location extensions and a well-kept Business Profile make local ads work harder. I make sure the two support each other rather than running separately.
Budget problems get fixed the hour you flag them. No overnight gap waiting on a team in another country to wake up.
Most guidance online assumes dollar budgets. My own account has run on roughly ₹2,800 a month — I know what does and does not work at that scale.
I work with small and mid-sized businesses across the capital region — printing and manufacturing, home services, clinics, coaching institutes, retail showrooms and professional services. Most clients spend between ₹10,000 and ₹1,00,000 a month on ads, which is the range where a freelancer gives you far more attention per rupee than an agency can.
Everything runs remotely by default — calls, WhatsApp and shared reporting — but being in Delhi means an in-person meeting is genuinely possible when a project needs one. See pricing → or book a free consultation →.
A free 30-minute consultation. I will look at your current setup and tell you honestly whether I can improve it.